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Guide

How to Reduce Photo File Size for Email and Websites

Make photos small enough to email or upload without ruining them. Learn the right dimensions, quality settings and formats.

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Why photos are so large

A modern phone photo can be 3 to 8 MB and 4000 pixels wide, far more than any screen needs. Cutting the size does not have to look worse on screen.

The three levers

  • Dimensions: 1600 to 2000 pixels on the long side is plenty for email and most websites. Resize first.
  • Quality: JPEG at 70 to 80 percent saves a lot with little visible change.
  • Format: WebP is smaller than JPG at the same quality, and JPG is better than PNG for photos.

Steps

  1. Open Compress Image and add your photos.
  2. Choose a quality level or a target size in KB.
  3. Download and compare the result at full size.

Exact sizes for forms

Some forms demand a size such as under 100 KB. Use Compress Image to KB to hit it directly.

iPhone photos

If your photo is in HEIC format, convert it to JPG first because many sites reject HEIC.

Tips for websites

Large images slow a page down and hurt search rankings. Use the exact size the picture is shown at, not much larger, and prefer WebP or JPG. A hero image under 200 KB and thumbnails under 50 KB keep pages fast, even on mobile data.

Mistakes to avoid

  • Compressing a screenshot of text as JPG, which blurs it. Use PNG for text and logos.
  • Saving the same JPG over and over, which lowers quality each time.
  • Making photos smaller than they will be displayed, which looks fuzzy.
  • Sending 20 full-size photos by email instead of resizing them first.

Compress an image →

Questions

What size should an email photo be?

Under 1 MB is easy for everyone. A 1600 pixel wide JPEG at 75 percent quality is usually 200 to 500 KB.

Does compressing reduce quality?

Slightly, but at moderate settings the difference is very hard to see on a normal screen.

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